March 2008 Dinner Meeting


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March 27, 2008; 6:30pm-9:00pm
Michaels at Shoreline, Mountain View

The 10 Pitfalls
That Keep Engineers
From Advancing Up the Management Ladder

Steven Cerri
STCerri International

Overview

Engineers spend years, sometimes 10 or more years preparing for their technical profession. They hone their skills to find the right answers. They refine their ability to work alone and to think and to place their faith in the correct answer, the right answer. They are graded and promoted on their ability to be good individual contributors (i.e., good students).

And then…they join an organization and they are asked to be part of a team. They are asked to lead a team. They are asked to subjugate their own ideas for the integrated ideas of the team. They are asked not to worry so much about being right, but rather focus on being effective.

All of a sudden they are asked to be someone different than the person they trained to be during their college years. All of a sudden they are asked to be someone they never intended to be. All of a sudden they are asked to move from a world of certainty, of black and white, of on and off, into a world of ambiguity, of gray, of maybe “śyes” and maybe “no”.

Is it any wonder that they resist the move into management? Is it any wonder that even if they say they want to be a manager they aren’t? Is it any wonder that while they play at being a manager they are still engineers?

From his years of experience as a engineer and engineering manager, leader, and trainer, Steven has compiled a list of 10 critical behaviors, 10 traits that nearly all engineers exhibit at some point in their careers, and, if left unchanged and unchallenged, will keep them from advancing up the technology management ladder.

In this presentation Steven will present and discuss what these 10 pitfalls are and what engineers who want to be managers can do to remove them.

About the Speaker

Steven Cerri

Steven Cerri holds the following degrees:
· Bachelor of Science, Aeronautical Engineering
· Master of Science, Geophysics
· Master of Business Administration

Steven Cerri is an expert in the transition process from engineer to leader. He personally has made the transition from engineer, to program and product manager, vice president of engineering, to director of training in high tech companies, to general manager, to entrepreneur, to trainer and consultant. Steven has done landmark work in the areas of transitioning engineers to positions of management and leadership; maximizing engineering performance and productivity; and aligning organizational leadership. He understands people and organic structures in fast-paced and challenging business environments, and has successfully managed a number of start-ups, mergers, turnarounds and "entrenched" teams.

Steven Cerri began his career as an aeronautical engineer working on the space program. An engineer, scientist, and businessman by education and career, Steven is a consultant, trainer, facilitator, and coach. Steven specializes in training engineers and technical staff to become effective managers and leaders, effective communicators and negotiators, and effective at technical customer service.

Steven has trained and coached thousands of engineers. He is contributing author of the IEEE book, "The Balanced Engineer: Essential Ideas for Career Development". He has authored scores of unique and innovative training and change-management programs for technical organizations including:

During his career Mr. Cerri achieved a reputation for helping competent engineers who were poor managers become highly effective managers. Steven took management control of a group responsible for first-pass-yield at a printer manufacturer where the first-pass-yield had remained at 75% for over 12 months. With Steven’s guidance the first-pass-yield rose to 98% in 8 weeks. Steven has also been instrumental in the turn-around coaching of employees who were about to be let go. They ultimately became some of the most valued employees in their organizations.

Steven is a contributing consultant, speaker, and professor on the PBS education program titled: "Taking the Lead: The Management Revolution", a 26-episode management curriculum, currently airing on PBS television and on 42 US college campuses. He has presented papers at National IEEE Conferences titled: "Transitioning from Engineer to Manager", and "Effective Communication Skills for Engineers". He is also completing a book titled: "Advancing Up the Technology Management Ladder”

Mr. Cerri appears in International Who’s Who of Professional Management and is currently a professor at the University of California, Santa Barbara where he teaches management in the department of engineerings’ Technology Management Program. He has been an adjunct professor at Pepperdine University, has trained Total Quality Management, and has completed certification courses as a personal and professional coach. He is a Certified Master Practitioner of Neuro-Linguistic Programming and has delivered NLP-based training in a variety of technical and non-technical organizations. Steven Cerri has conducted trainings in China, England, Italy (in Italian), as well as in the United States. Mr. Cerri is a member of the Institute of Electrical and Electronic Engineers (IEEE), the American Institute of Aeronautics and Astronautics (AIAA), and the American Society of Training and Development (ASTD).

Take the Survey

In conjunction with this dinner/seminar, AIAA SF is conducting a management courses survey. You can take this 5-minute survey at: http://survey.constantcontact.com/survey/a07e28tbfyufcsabngk/start

Dinner Meeting Reservations

It is preferred that you pay AIAA-SF for your dinner reservation on-line. Click buttons below to use this method [More on this]

Members and their guests $25

Non-member $35

Student and Young Professionals* $15

K-12 Teachers $15

* Young Professionals are AIAA members under age 35.

Click to complete and confirm transaction on-line

OR...

Click this reservation button only if you do NOT choose to pay on-line.

Meeting Details

Registration, networking, and no-host cocktails at 6:30 pm; buffet dinner at 7:00 pm; program starts at 8:00 pm; program ends at 9:00 pm. This meeting is open to the general public.

Point of Contact

For more information about this meeting, contact
Steven Cerri at: steven (at) stevencerri.com
(Replace "(at)" with commercial at-sign.)

Dinner Meeting Location

Michael's at Shoreline
2960 N Shoreline Blvd
Mountain View, CA,94043
650-962-1014

Map: Google


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